Aldi bids to open new store near Alcester - The Stratford Observer
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19th Aug, 2022

Aldi bids to open new store near Alcester

Ian Hughes 22nd May, 2020

GERMAN discount supermarket giant Aldi is preparing plans for a new store near Alcester and is inviting views form the local community.

The proposals would see the Broad Lane Leisure site on Birmingham Road transformed into an Aldi food store with 101 car parking spaces.

Aldi has now written to more than 2,000 residents inviting them to attend a virtual public exhibition at

The virtual exhibition will run until Tuesday June 2.

People will be able to view the plans and provide their feedback via an online questionnaire.

The move comes less than a year after Aldi was refused planning permission to expand its store on the A435 Birmingham Road in Studley.

The company had wanted to expand the store there by a third, demolishing two neighbouring houses – both owned by Aldi – to re-position the entrance and enlarging the supermarket to the front and side and increasing the size of the car park – into the Green Belt – from 91 parking bays to 123.

But permission was refused by Stratford District Council after protests from Studley Parish Council and residents.

The proposed site at Kings Coughton, on the A435 would be close to the Alcester bypass traffic island.

If approved, it is expected the Alcester store will create around 40 to 50 new jobs, plus jobs during construction and in the supply chain.

Aldi property director Simon Glover said: “With the nearest Aldi stores over four miles away in Studley, and eight miles away in Stratford-upon-Avon, a new store for Alcester will not only mean saving money but travel time too.

“We want to hear from local people before we submit a planning application to Stratford-on-Avon District Council, and encourage residents to attend our virtual public exhibition.”

People can also provide their feedback on Freephone 0800 298 7040 or email


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