THE FESTIVAL of Motoring will be revving into to Stratford after a two year break.
The popular three-day festival will take place across the May Day weekend from Saturday April 30 to Monday May 2.
Over 300 vintage, classic, and super cars will be exhibited, with the town centre streets closed to traffic to accommodate the festival.
The town’s markets will complement the occasion with all the regular stalls on Waterside, the popular and well loved street food court and, as an additional attraction this year, an artisan market will be located down the centre of Bridge Street.
Diane Mansell, manager of organiser Stratforward BID, said: “Two years is a long time to wait for the return of the Festival of Motoring but it’s really shaping up to be worth it.
“We have retained the ever-popular Car Treasure Trail, our businesses are backing the event offering visitors automobile themed activities and offers plus much more throughout the town.
“There is huge interest from vehicle owners and other supporters of the event and it is really looking to become a huge attraction over the May Bank Holiday weekend for families and visitors to enjoy, we are very excited and anticipate seeing the town really busy again.”
Event organiser LSD Promotions has been called in to help deliver the significant logistics of the festival.
Business development manager Jon Holliday said he hoped the large-scale event would have a similar economic impact to the town’s iconic Victorian Christmas Market.
He said: “We are working side by side with Stratforward to make this event another significant footfall driver for the town as well as a safe and highly enjoyable occasion for people from all walks of life to enter free of charge, browse and enjoy the diversity of interests and something to suit all ages.
“The Victorian Christmas Market attracted 200,000 people last Christmas and was a huge economic shot in the arm for Stratford, a town that is united and actively rebuilding its popularity. Our vision is to see the Festival of Motoring become a similar unique attraction, another joyous occasion that families can enjoy together, located in a magnificent town that is both progressive and yet proudly steeped in history.”
The Festival of Motoring was among other major annual events which have faced cancellation over the last two years. The River Festival which falls in July also fell prey to Covid uncertainty. And this year, the festival, which has been running for 12 years, has been axed yet again in favour of an event marking the Queen’s Platinum Jubilee. The funds will be used instead to host the four-day Jubilee celebration across the extended June bank holiday.
Visit www.stratforward.co.uk/events/stratford-festival-of-motoring for details.